Dean's Distinguished Lecture Series

brian david johnson headshot

Humanity in the Machine: What Comes after Greed?


Brian David Johnson

Futurist, Intel Corporation

Tuesday, October 28
7 p.m.

Austin Auditorium,
LaSells Stewart Center

For more information about the event, call 541-737-0695

Brian David Johnson, counters the myth of runaway, soulless machines, by investigating how technology reflects the mission and values of the societies that create it. From high-speed NASCAR racing to high-speed financial trading, we explore our intimate relationship with our machines and how we incessantly tune them for success, for profit, and routinely for greed. But what comes after greed? Understanding that we imbue our technology and machines with our humanity means we must think more closely about what we are building, why we are building it, and what we want our tools to accomplish. Can we optimize for something other than profit? Streamline for profit plus... other values: fairness, quality, safety or social responsibility. How do we comprehend the dark side of our choices? Ultimately Johnson discovers how we can design our machines and technology to become the reflection of our better selves?


Lecture Video to be posted at a later date

John Hall headshot

A Code of Honor....Not Just For College 
Making Ethical Decisions When Success Is Defined by Profits


John Hall

Owner and CEO, 16 Degree Advisory

Wednesday, May 7, 2014
7 p.m.

Austin Auditorium,
LaSells Stewart Center

For more information about the event, contact Rachelle Nickerson at 541-737-1109 or

John Hall, owner and CEO of 16 Degree Advisory, will discuss the importance of business ethics. For forward-thinking business leaders who want to bring clarity to their organizational direction, who are seeking to get more from their employees, and who are looking to bring increased stability and efficiency to all business functions, Hall shares his unique perspective toward applying ethics and values in organizations. 


Lecture Video

Francesca Gino headshot

Sidetracked: Why our decisions get derailed and what we can do to stick to the plan


Francesca Gino, Ph.D.

Associate Professor, Harvard Business School

Tuesday, January 14, 2014
7-8:15 p.m.

Austin Auditorium,
LaSells Stewart Center

For more information about the event, contact Rachelle Nickerson at 541-737-1109 or

Harvard Business School associate professor Francesca Gino visits Oregon State to discuss ethics, judgment, decision-making and other topics covered in her new book Sidetracked. Gino's studies have been featured in The Economist, The New York Times, Newsweek, Scientific American, Psychology Today and The Wall Street Journal


Lecture Video


Jon DeVaan

The Importance of Improving

The Value of Keeping an Organization Healthy, Growing and Competitive

Jon DeVaan

Corporate Vice President, Windows Development, Microsoft

Wednesday, Jan 16, 2013
7-8:30 p.m.

Austin Auditorium,
LaSells Stewart Center

As corporate vice president of Windows Development, Jon DeVaan manages the engineering team responsible for creating Microsoft Windows. One of the earliest programmers on Microsoft Excel, the Oregon State alumnus has helped develop the fundamental engineering practices used across Microsoft. A 28-year veteran of the company, he has worked in the Windows, Windows Server, Desktop Applications Office and TV Divisions. Jon will share what he has learned throughout his career about the importance of improving.


Lecture Video

Q & A Video

Peggy Cherng

Projecting Passion: Inspiring the Panda Culture 

Dr. Peggy Cherng

Co-Founder of Panda Express 

Wednesday, October 17, 2012
7-8:30 p.m.

Austin Auditorium,
LaSells Stewart Center


With more than 1,400 locations both domestically and globally, Panda Express is the world leader in Asian dining experiences. Growing such a recognized brand requires leaders who care about their employees and the culture they are creating. Peggy Cherng, co-CEO, founder of Panda Express and an OSU alumna, will share how a small business grew into a global company and created a culture of its own. 


Lecture Video

Q & A Video



Howard Behar

It's Not About the Coffee: Lessons on Putting People first from a Life at Starbucks

Howard Behar
Founding President, Starbucks International
Wednesday, October 5, 2011
7-8:30 p.m.

Austin Auditorium,
LaSells Stewart Center

As the founding President of Starbucks International and through his years as a senior executive at Starbucks, where he helped the company grow from only 28 stores to more than 15,000 (spanning five continents) Howard Behar helped establish the Starbucks culture, which stresses the importance of people over profits. He coached hundreds of leaders at every level and helped the company grow into a world renowned brand. Now he will share the ten principles and the memorable wisdom that guided his leadership and success—and not one of them is about coffee.

Link to Lecture video

Link to Poster



Jame Curleigh

Born This Century!

James Curleigh
President and CEO, KEEN, Inc.
Tuesday, October 5, 2010
7-8:30 p.m.

Austin Auditorium,
LaSells Stewart Center

James Curleigh is president and chief executive officer of Portland-based KEEN Inc., an outdoor brand that delivers innovative hybrid products. Prior to KEEN, Curleigh led Salomon North America during the company’s surge in winter sports and its successful extension into the outdoor category. Curleigh will discuss how to re-think, re-engage, and re-imagine success for the 21st Century. He will share his personal journey and focus on key success factors leading to KEEN’s position as one of the fastest growing outdoor brands this century.

Link to lecture video

Link to lecture poster

Photo of Justin Rattner

The Law of Accelerating Returns: Intel’s Next 40 Years

Justin R. Rattner
Chief Technology Officer, Intel Corporation Monday, May 24, 2010
7-8:30 p.m.

Construction & Engineering Auditorium,
LaSells Stewart Center

Technology has dramatically progressed in the last 40 years, and the rate of advancement appears to be accelerating. Join Intel executive Justin Rattner as he looks at the technology trends that are enabling new user experiences and redefining our views of computing.

Rattner is vice president and chief technology officer (CTO) of Intel. He is also an Intel Senior Fellow and head of Intel Labs. In the latter role, he directs Intel’s global research efforts in microprocessors, systems, and communications. Drawing from his 37-year career with the company, Rattner will explore key technology advances in areas such as computational perception, power transfer, programmable matter and more. Come hear Intel’s perspectives on the future of computing and the opportunities that lie ahead.

Link to lecture poster

Link to lecture video


Photo of Don Roberts

The Power of Information

Don Robert
CEO, Experian

Monday, Oct. 19, 2009
7-8:30 p.m.

Austin Auditorium, LaSells Stewart Center

Robert was appointed chief executive officer of Experian in February 2005, having served as CEO of its North American business prior to that. In 2006, he led the successful IPO of Experian on the London Stock Exchange, concurrent with its demerger from GUS, the former UK retail conglomerate. Experian is a constituent of the FTSE 100 index in London. Experian is dedicated to helping organizations and consumers make important and often time-critical choices with increased confidence and control. The company provides decision analytics, marketing, credit services, and other services to help clients in their everyday decision making. Robert will discuss the company’s business model, emphasizing the value it brings to consumers, businesses, and emerging economies.

Free Experian t-shirts for first 1000 attendees.

Link to lecture poster

Link to lecture video


Photo of Larry Miller

Unifying People in a Championship Culture

Larry G. Miller
President, Portland Trail Blazers

Wednesday, Sept. 30, 2009
7-8:30 p.m.

Austin Auditorium, LaSells Stewart Center

Larry Miller was named President of the Portland Trail Blazers in June 2007. He is responsible for all aspects of the organization’s business portfolio, including all team business and basketball activities, and the Rose Quarter. Winners of the 1977 NBA Championship, the Portland Trail Blazers are Portland’s only major league professional sports franchise. Owned by investor and philanthropist Paul G. Allen of Seattle since 1988, the Trail Blazers continue to be a competitive NBA leader in playoff appearances, sports marketing and community relations. Miller will share personal insights on the necessary steps to build a viable enterprise. He will discuss his extensive experience as a sports professional and how he has led the charge to rebuild the reputation and brand of the Portland Trail Blazers.

Link to lecture poster


Photo of Alfred Lin

Building a Brand that Matters

Alfred Lin
COO, CFO and Chairman,

Thursday, Oct. 16, 2008
7-8:30 p.m.

Milam Hall, Room 026

Alfred Lin is responsible for all financial, administrative, and warehouse operations of Since 2005, he has brought focus, strategy, and financial discipline to help grow the business efficiently and profitably. In less than ten years, has matured from an upstart to the top Internet shoe seller that is forecasted to generate $1 billion in gross merchandise sales in 2008. The e-tailer stocks 3 million pairs of shoes, handbags, apparel, and accessories, specializing in some 1,000 brands that are difficult to find in mainstream shopping malls. Using an interactive Q&A format, Alfred will discuss the ingredients to building a brand, culture, and company that matters. He will share his top ten lessons learned while growing the business over the last decade as well as key insights on e-commerce and entrepreneurship.

Link to lecture video

Photo of Ursula Burns

Lessons of Leadership:
Bold Bets and Back to Basics

Ursula M. Burns
President, Xerox Corporation

Thursday, Jan. 10, 2008
6-7:30 p.m.

Austin Auditorium
LaSells Stewart Center

Ursula Burns was named president of Xerox last year and is responsible for the company's global research, development, engineering, marketing and manufacturing of Xerox technology, supplies and related services. She also oversees the company's global accounts, information management, strategy, human resources and ethics, and marketing. Xerox's operations in Oregon serve as the company's primary research and engineering arm for its proprietary solid ink printing operations-a cartridge-free printing system that generates 90 percent less waste than laser printers. Ursula will discuss Xerox's path from the brink of bankruptcy to a financially-strong, global technology enterprise. She'll share the leadership lessons learned along the way and how Xerox's focus on big bets, like color and document services, and back to the basics, like cash generation and costs control, have redefined the company, making it more relevant and profitable in today's competitive marketplace.

Link to lecture video

 Photo of Richard Parsons

The Future of Media

Richard Parsons
Chairman and Chief Executive Officer, Time Warner Inc.

Thursday, Feb. 8, 2006
7 - 8:30 p.m.

LaSells Stewart Center, Austin Auditorium

Richard D. Parsons is Chairman of the Board and Chief Executive Officer of Time Warner Inc., whose businesses include filmed entertainment, interactive services, television networks, cable systems and publishing. He became CEO in May 2002 and Chairman of the Board in May 2003.

Since becoming CEO, Mr. Parsons has led Time Warner's turnaround and set the company on a solid path toward achieving sustainable growth. In the process, he has put in place the industry's most experienced and successful management team, strengthened the company's balance sheet and simplified its corporate structure, and carried out a disciplined approach to realigning the company's portfolio of assets to improve returns. In its January 2005 report on America's Best CEOs, Institutional Investor magazine named Mr. Parsons the top CEO in the entertainment industry.

Photo of Marc Epstein

Sustainability and Social Innovation: Business' Role in Improving Both Organizations and Society

Marc Epstein

June 7, 2006
Noon to 1:50 p.m.

Peavy 130

Marc Epstein is the author of 14 books and more than 100 professional papers on how companies are integrating social and environmental issues into management decisions. Join Dr. Epstein as he shares his recent research and many examples of business' role in improving both organizations and society.


 Photo of Patrick Kuhse

Business Ethics: Why Smart People Can Do Such Dumb Things

Patrick J. Kuhse
International speaker, trainer and consultant

October 21, 2005
Noon to 1:50 p.m.

224 Gilbert

Just a few short years ago people like Kenneth Lay, Martha Stewart and Dennis Kozlowski were highly respected professionals on the top of their games with flourishing careers. What happened?

Join Patrick Kuhse as he shares the critical thinking errors that he, and executives of Enron, Tyco and WorldCom, to name a few, were guilty of. From his journey as a successful stockbroker in San Diego, to his involvement in a financial fraud scheme, to the jungles of Costa Rica as an international fugitive, to incarceration in two countries and back again, Kuhse is uniquely qualified to address key warning signs and critical thinking errors that lead to all forms of unethical behavior and criminal activity.

 Photo of Jim Bernau

Heard It through the Grapevine -- The Dirt on Growing the Oregon Wine Industry

Jim Bernau
Willamette Valley Vineyards founder and president

February 4, 2005
10:30-11:50 a.m.

118 Dearborn

Willamette Valley Vineyards, one of America's first consumer owned companies, is leading American business with innovations in capital formation, customer involvement, supplier relations and environmentally sustainable practices. Founder and CEO Jim Bernau will tell you this remarkable story of how it happened and reveal what you can do to succeed.


 Photo of Diane Swanson

Business Ethics: A Contract Between Corporations and Society

Dians Swanson
Award winning ethics educator Diane Swanson

Oct. 15, 2004
Noon-1:30 p.m.

130 Peavy Hall

Throughout the ages, there has always been an implicit contract of mutual responsibilities between business and society. Join award winning ethics educator Diane Swanson as she explores the economic, legal, ethical and philanthropic implications of this "contract" for corporations today.


 Photo of Jack McGowan

Building Community -- Why Does Business Care?

Jack McGowan
Executive director of SOLV

April 16, 2004
1-2:30 p.m.

Dearborn 118

Named Statesman of the Year by the Oregon Business Association, Jack McGowan is committed to helping build community in Oregon. Join us as McGowan explores business ethics, business values and how healthy economics and healthy community go hand in hand. SOLV, founded in 1969 by Oregon Governor Tom McCall, has grown into one of the largest volunteer organizations in the Pacific Northwest. With a yearly volunteer participation of over 90,000, SOLV is active in over 250 Oregon communities, helping to preserve Oregon livability.

From the Firing Line: A CEO's Perspective on Leadership

Chris Marsh
CEO of Unicru, a leading provider of hiring management systems

Nov. 14, 2003
1:15 - 2:45 p.m.

Covell Hall Rm. 216

Join CEO Chris Marsh as he shares his personal insights and experience in acquiring leadership skills and identifying potential leaders-and his own strategy for filling a successful management team.

The Business of Hollywood

Mike Rich
Screenplay writer for The Rookie, Finding Forrester and Radio

October 31, 2003
10 a.m.-11:30 a..m.

LaSells Stewart Center

From business school to fulfilling his passion for writing, Screenwriter Mike Rich shares with us the ins and outs of creative writing, how costs impact movie scripts and production, and how Hollywood ultimately makes its money. Join us for an inside look at "The Business of Hollywood!"