Employment Information

Opportunities exist for marketing graduates in a wide variety of organizations, including manufacturing firms, service firms, retailers, wholesalers, advertising agencies, the communications media, and government agencies. Career options include sales, advertising, retailing, brand management, logistics management, market research, purchasing management and more. 

The heart of Marketing is matching supply and demand in a complex, advanced economy. Marketing consists of a sequence of activities: identifying customer needs, developing goods and services to satisfy those needs, communicating information about products to potential customers, and distributing the products to customers. In small firms, a few people must carry out all the marketing functions or activities. Large corporations, on the other hand, tend to hire people with specific potential or skills to fill more specialized job requirements.

Skills Need For Career Field

  • Judgement and decision making
  • Persuasion
  • Operational analysis
  • Social perceptiveness
  • Critical thinking
  • Active learning
  • Consulting

Possible Careers

Marketing Manager Social Media Marketer
Public Relations Specialist Product Manager
Business Intelligence Analyst Account Executive
Advertising and Promotion Manager Sales Manager
Development Manager Brand Manager

Where Graduates Are Working

  • Odom
  • Pendleton Woolen Mills
  • Nike
  • Adidas
  • Columbia
  • Disney
  • Intel
  • Amazon
  • Mutual of Enumclaw