TY - HEAR T1 - Untitled Y1 - 2009 A1 - King,Jesse KW - Marketing KW - OSU-Cascades JA - Academy of Marketing Science CY - Portland, OR U2 - c U4 - 51549718528 ID - 51549718528 ER - TY - HEAR T1 - Untitled Y1 - 2008 A1 - King,Jesse KW - Marketing KW - OSU-Cascades JA - American Marketing Association CY - San Diego, CA U2 - c U4 - 51549714432 ID - 51549714432 ER -