J. Yoo and Kim, M.,
“The effect of brand image consistency on consumer responses”,
International Textiles and Apparel Association Annual Meeting. Los Angeles, California, 2007.
J. Yoo and Kim, M.,
“The effect of product coordination and a model’s face on the Internet”,
International Textiles and Apparel Association Annual Meeting. Philadelphia, PA, 2011.
J. Kim, Kim, M., and Lennon, S.,
“The effect of visual product presentation and music on mood, attitude towards the site, and purchase intent in online apparel shopping”,
American Collegiate Retailing Association Annual Meeting. Fayetteville, Arkansas, 2006.
M. Kim and Lennon, S.,
“Effectiveness of managerial responses to stockouts on consumer response”,
International Textiles and Apparel Association Annual Meeting. Alexandria, Virginia, 2005.
M. Kim, Kim, J., and Lennon, S.,
“E-service attributes available on men’s and women’s apparel websites”,
American Collegiate Retailing Association Annual Meeting. Chicago, Illinois, 2007.
J. Mower, Childs, M., and Kim, M.,
“Exterior retail atmospherics, mood and behavioral intentions”,
International Textiles and Apparel Association Annual Meeting. Montreal, Canada, 2010.