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2011
J. McAlexander, 20 Years in the Field: The Ethnographic Journey, Market Research Association Conference. Las Vegas, NV, 2011.
J. McAlexander, Where are we going with this..relationship?, International Colloquium on the Consumer-Brand Relationship. Winter Park Fl, 2011.
2012
J. McAlexander and Koenig, H., Building Communities of Philanthropy in Higher Education: Contextual Influences, International Journal of Nonprofit and Voluntary Sector Marketing, vol. 17, no. 2, pp. 122-131, 2012.
J. McAlexander and DuFault, B., Genius for Sale: The Conspicuous Consumption of Ideas, Consumer Culture Theory International Conference. Oxford University, 2012.

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