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M. Kim and Kim, M., The Effects of Online Product Presentation on Consumer Responses: A Mental Imagery Perspective, Journal of Business Research, vol. 67, no. 11, pp. 2464-2472, 2014.
M. Kim, Malkewitz, K., and Orth, U., The effects of thumbnail page design on consumer response in e-retailing, International Textiles and Apparel Association Annual Meeting. Bellevue, WA, 2009.
M. Kim, Kim, J., and Lennon, S., E-service attributes available on men’s and women’s apparel websites, American Collegiate Retailing Association Annual Meeting. Chicago, Illinois, 2007.
M. Kim, Email responsiveness of Internet apparel retailers, International Textiles and Apparel Association Annual Meeting. San Antonio, TX, 2006.
M. Kim and Lennon, S., The effects of product presentation on information processing and purchase intent in Internet shopping, International Textiles and Apparel Association Annual Meeting. San Antonio, TX, 2006.
M. Kim and Lennon, S., Effectiveness of managerial responses to stockouts on consumer response, International Textiles and Apparel Association Annual Meeting. Alexandria, Virginia, 2005.
M. Kim and Lennon, S., The effects of visual and verbal information on attitudes and purchase intent in online shopping: PART II, International Textiles and Apparel Association Annual Meeting. Savannah, Georgia, 2003.
M. Kim and Lennon, S., The effects of visual and verbal information on attitudes and purchase intent in online shopping: PART I, European Institute of Retailing and Services Studies (EIRASS) Annual Meeting. Portland, Oregon, 2003.
M. Kim and Lennon, S. J., The effects of perceived amount of information on perceived risks and purchase intentions in television shopping, International Textiles and Apparel Association Annual Meeting. Santa Fe, NM, 1999.
M. Kim and Lennon, S. J., The effects of customer’s dress on salesperson’s service, International Textiles and Apparel Association Annual Meeting. Dallas, Texas, 1998.