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Conference Papers
M. Barnhart, Drenten, J., Gurrieri, L., and Huff, A., Platformization of American Gun Culture, in Consumer Culture Theory 2022 Conference, 2022.
M. Barnhart and Huff, A., Negotiating the Legitimacy of an American Icon: Myth and the U.S. Gun Market, in Association for Consumer Research, 2018, vol. 46.
M. Barnhart, Huff, A., and Scott, I., The (Ir)Responsible American Consumer: Examining Morality and Responsibilization for Armed Self-Defense, in Association for Consumer Research 2022 Conference, 2022.
A. Huff and Barnhart, M., How Marketing Can UNRAVEL Wicked Social Problems, in Marketing & Public Policy Conference - American Marketing Association, 2021.
A. Huff, Humphreys, A., and Wilner, S., Expressive Materiality and the Making of Markets: Insights from the U.S. Cannabis Market, in American Marketing Association Winter Educators' Conference 2019, 2018, vol. 30.
J. Drenten, Gurrieri, L., Huff, A., and Barnhart, M., Digital Curation in Contested Markets: How Gunfluencers Enable the Platformization of Second Amendment Ideology, in Association for Consumer Research 2022 Conference, 2022.
M. Harrold, Borquez, A. Donnadieu, and Huff, A., Destigmatizing "Weird" and "Freaky" Period Products: An Intimate Exploration of Consumer Adoption of Menstrual Cups, in Consumer Culture Theory 2022 Conference, 2022.
A. Huff, Barnhart, M., McAlexander, B., and McAlexander, J., Consumers' Assemblages of Fear and Safety with Firearms: Obstacles to Addressing Gun Violence in an Armed America, in Association for Consumer Research, San Diego, CA, 2017, vol. 45, pp. 675-676.
M. Barnhart, Huff, A., and Scott, I., American Consumers' Understandings of the Right to Consume Firearms, in Consumer Culture Theory Consortium, 2019.

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