Faculty Marketing Research Publications Is Innovation Objective and Neutral or Shaped By Masculine Norms? A Longitudinal Case Study of a Consumer Product Conference Is Innovation Objective and Neutral or Shaped by Masculine Norms? A Longitudinal Case Study of a Consumer Product Caseysimone Ballestas Samantha Kang Aimee Dinnin Huff Andy Dong Kosa Goucher-Lambert Keywords Marketing Conference Proceeding Related Publications View all Academic Journal Marketing “A WISER Intervention to Combat the Influence of Misinformation on Social Media” Details Conference Marketing “How Empowering Products Can Include and Exclude Consumers” Details
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