Faculty Marketing Research Publications Addressing The Wicked Problem of American Gun Violence: Consumer Interest Groups As Macro-social Marketers Academic Journal Addressing the Wicked Problem of American Gun Violence: Consumer Interest Groups as Macro-social Marketers 16 pages 2017 Journal of Macromarketing Aimee Dinnin Huff Michelle Barnhart Brandon McAlexander Jim McAlexander Cite this Publication Journal Details Journal of Macromarketing, 2017 Vol. 37 Issue 4 Pages 393-408 Keywords Marketing Journal Article, Academic Journal Related Publications View all Academic Journal Marketing “A WISER Intervention to Combat the Influence of Misinformation on Social Media” Details Conference Marketing “How Empowering Products Can Include and Exclude Consumers” Details
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