Faculty ResearchSearch Publications Recent Journal Publications by COB Faculty Search Publications Search [clear] Publication Type Publication Type Academic Journal Conference Book Other Paper Exhibition Media Review Discipline Discipline Accounting BIS Business Analytics Business Law DSGN - Apparel Design DSGN - DIM DSGN - Interior Design DSGN - Merchandising Management Engagement Finance Hospitality Mgt Management Marketing Strategy & Entrepreneurship Supply Chain Author Author Vipin Arora Jonathan Arthurs David Baldridge Jeffrey Barden Michelle Barnhart John Becker Blease Colleen Bee David Berger Terrence Blackburne Nicole Brown Tim Carroll Xiaohui Chang Johnny Chen Jiyao Chen Jeewon Cho Sam Yul Cho Brigitte Gaal Cluver James Coakley Borbala Csillag Michael Curry Rohan D'Lima Bolanle Dahunsi Junfang Deng Erica Dorn Julie Ann Elston Shaokun Fan William R Forster Violetta Gerasymenko Brian Gibbons Franziska Schmid Gibbons Bright Godigbe Matthew Hall Jay Hardy Shan He Stephen Hodges Manuela Hoehn-Weiss Brandon Holbrook Satoris Howes Ping-Hung Hsieh Aimee Dinnin Huff Katie Jager Ashok Kaliyamurthy Jonathan Kalodimos Timothy Kaskela Yusoon Kim Keith Leavitt Keven Malkewitz Ted Marr Byron Marshall Larry Martin Prem Mathew Brandon McAlexander Kamarin Merritt Todd Montgomery John Morris Jennifer Mower Karthik Murali Chad Murphy Kara M. Obermire Andy Olstad Ted A Paterson Heather Pesch Colleen Gelhaus Pokorny Venkataramani Raja Marilyn Read Ryann Reynolds Dina Ribbink Nicholas Roberts Norm Rush Pauline Schilpzand Inara Scott Forough Shadbad Evan Smouse Logan Steele Jason Stornelli Stephen Summers Michele Swift Omar Trinidad Sanjai Tripathi Kimberly Vierra Zhaohui Wu Qi Xie Jimmy Yang Qi Zhang Shichao Zhao Bin Zhu Year Published Year Published 2025 2024 2023 2022 2021 2020 2019 2018 2017 2016 2015 2014 2013 2012 2011 2010 2009 2008 2007 2006 2005 2004 2003 2002 2001 2000 Sort by Title A-ZTitle Z-A Filter & Sort Results: 125 Per page 61224 Sort by Showing results for: "" Results: Active Filters Marketing Clear All Filters Academic Journal Marketing “Collegiate Athletic Rebranding: Transforming the Visual Identity of Oregon State University” Details Academic Journal Marketing “Comparison of the regional expression of nicotinic acetylcholine receptor alpha-7 mRNA and I-125-alpha-bungarotoxin binding in human postmortem brain” Details Academic Journal Marketing “Complexities of consumption: The case of childcare” Details Academic Journal Marketing “Consumer Uncertainty: The Influence of Anticipatory Emotions on Ambivalence, Attitudes, and Intentions” Details Academic Journal Marketing “Consumer Well-being in a Digital World: Paradoxes of Technology and the Role of Wisdom” Details Conference Marketing “Consumers' Assemblages of Fear and Safety with Firearms: Obstacles to Addressing Gun Violence in an Armed America” Details Book Marketing “Consumers, Culture, Marketing Strategy, and Market Systems: Integrating Marketing Research and Firearms Studies” Details Conference Marketing “Creating Brand Impressions Through Package Design” Details Academic Journal Marketing “Curating a Consumption Ideology: Platformization and Gun Influencers on Instagram” Details Conference Marketing “Destigmatizing "Weird" and "Freaky" Period Products: An Intimate Exploration of Consumer Adoption of Menstrual Cups” Details Academic Journal Marketing “Development and Validation of the Technology Adoption Propensity (TAP) Index” Details Conference Marketing “Digital Curation in Contested Markets: How Gunfluencers Enable the Platformization of Second Amendment Ideology” Details
Academic Journal Marketing “Collegiate Athletic Rebranding: Transforming the Visual Identity of Oregon State University” Details
Academic Journal Marketing “Comparison of the regional expression of nicotinic acetylcholine receptor alpha-7 mRNA and I-125-alpha-bungarotoxin binding in human postmortem brain” Details
Academic Journal Marketing “Consumer Uncertainty: The Influence of Anticipatory Emotions on Ambivalence, Attitudes, and Intentions” Details
Academic Journal Marketing “Consumer Well-being in a Digital World: Paradoxes of Technology and the Role of Wisdom” Details
Conference Marketing “Consumers' Assemblages of Fear and Safety with Firearms: Obstacles to Addressing Gun Violence in an Armed America” Details
Book Marketing “Consumers, Culture, Marketing Strategy, and Market Systems: Integrating Marketing Research and Firearms Studies” Details
Academic Journal Marketing “Curating a Consumption Ideology: Platformization and Gun Influencers on Instagram” Details
Conference Marketing “Destigmatizing "Weird" and "Freaky" Period Products: An Intimate Exploration of Consumer Adoption of Menstrual Cups” Details
Academic Journal Marketing “Development and Validation of the Technology Adoption Propensity (TAP) Index” Details
Conference Marketing “Digital Curation in Contested Markets: How Gunfluencers Enable the Platformization of Second Amendment Ideology” Details
