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2000
K. Malkewitz, Wright, P., and Friestad, M., “Everyday Knowledge about Visual Persuasion”, presented at the 2000, 2000.
K. Malkewitz, Wright, P., and Friestad, M., “Everyday Knowledge about Visual Persuasion”, Advertising and Consumer Psychology: Visual Persuasion Conference. 2000.
M. Montoya and O'Driscoll, T., “From Experience: Applying Performance Support Technology in the Fuzzy Front End of NPD”, Journal of Product Innovation Management, vol. 17, no. 2, pp. 143-161, 2000.
R. M. O'Keefe, Cole, M., Chau, P., Massey, A. P., Montoya, M., and Perry, M., “From the User Interface to the Customer Interface: Results from a Global Experiment”, International Journal of Human-Computer Studies, vol. 53, no. 4, pp. 611-628, 2000.
R. M. O'Keefe, Cole, M., Chau, P., Massey, A. P., Montoya, M., and Perry, M., “From the User Interface to the Customer Interface: Results from a Global Experiment”, International Journal of Human-Computer Studies, vol. 53, no. 4, pp. 611-628, 2000.
J. McAlexander, “A Harley-Davidson Story: Marketing and Building Customer Relationships”, Presentation to the Salem Area Chamber of Commerce. Salem, OR, 2000.
K. Mullet, “Hot Skin”, International Conference on Rural Aging. Charleston, WV, 2000.
K. Mullet, “Hot Skin”, Museum of Science. Boston, MA, 2000.
D. Gobeli, Mishra, C., and Koenig, H., “Impact of R&D on Performance”, Financial Management Association Conference. Seattle, WA, 2000.
R. Brooks and Moulton, J., “The Interaction between Opening Call Auctions and Ongoing Trade: Evidence from the NYSE and AMEX”, Annual Meeting of the Eastern Finance Association. Myrtle Beach, 2000.
J. Moulton, “The Interaction between Opening Call Auctions and Ongoing Trade: Evidence from the NYSE and AMEX Exchanges”, Eastern Finance Association Annual Meeting. 2000.
P. - H. Hsieh, Mishra, C. S., and Gobeli, D. H., “The Returns to R&D and Capital Expenditures in the Pharmaceuticals and Chemicals Industry”, Financial Management Association International Annual Meeting. Seattle, Washington, 2000.
R. Brooks and Mishra, C., “A Statistical Assessment of Accounting-Based Performance Plans”, World at Work Journal, vol. 9, no. 2, pp. 68-73, 2000.
D. Gobeli and Mishra, C. S., “Strategic Value of Corporate Venture Capital Programs”, Journal of Private Equity, 2000.
2001
A. P. Massey, Montoya, M., Hung, C., and Ramesh, V., “Cultural Perceptions of Task-Technology Fit”, Communications of the ACM, vol. 44, no. 12, pp. 83-84, 2001.
A. P. Massey, Montoya, M., Hung, C., and Ramesh, V., “Cultural Perceptions of Task-Technology Fit”, Communications of the ACM, vol. 44, no. 12, pp. 83-84, 2001.
M. V. Tatikonda and Montoya, M., “De l’intégration des perspectives opérationnelles et marketing sur l’innovation produit”, Recherche et Applications en Marketing, vol. 16, no. 4, pp. 71-97, 2001.
K. Mullet, “Diversity in Classroom”, Faculty Development Brown Bag series. 2001.
J. McAlexander, “Ethnographic Research as a Tool for Gauging Customer Experiences”, Conference on Customer Satisfaction Education. Milwaukee, WI, 2001.
X. M. Song and Montoya, M., “An Examination of the Effect of Perceived Technological Uncertainty on Japanese New Product Development”, Academy of Management Journal, vol. 44, no. 1, pp. 61-80, 2001.
M. Montoya, Massey`, A. P., and Song, M., “Getting it Together: Temporal Coordination and Conflict Management in Global Virtual Teams”, Academy of Management Journal, vol. 44, no. 6, pp. 1251-1263, 2001.
M. Montoya, Massey`, A. P., and Song, M., “Getting it Together: Temporal Coordination and Conflict Management in Global Virtual Teams”, Academy of Management Journal, vol. 44, no. 6, pp. 1251-1263, 2001.
M. V. Tatikonda and Montoya, M., “The Influence of Project Execution Factors on Operational and Market Outcomes in New Product Development”, Management Science, vol. 47, no. 1, pp. 151-172, 2001.
J. B. Schmidt, Montoya, M., and Massey, A., “New Product Development Decision-Making Effectiveness: Comparing Individuals, Face-to-Face Teams, and Virtual Teams”, Decision Sciences, vol. 32, no. 4, pp. 575-601, 2001.
J. B. Schmidt, Montoya, M., and Massey, A., “New Product Development Decision-Making Effectiveness: Comparing Individuals, Face-to-Face Teams, and Virtual Teams”, Decision Sciences, vol. 32, no. 4, pp. 575-601, 2001.
R. Brooks, May, D. O., and Mishra, C., “The Performance of Firms Before and After They Adopt Accounting-Based Performance Plans”, Quarterly Review of Economics and Finance, vol. 41, no. 2, pp. 205-222, 2001.
R. Brooks, May, D. O., and Mishra, C., “The Performance of Firms Before and After They Adopt Accounting-Based Performance Plans”, Quarterly Review of Economics and Finance, vol. 41, no. 2, pp. 205-222, 2001.
A. P. Massey, Montoya, M., and Brown, S., “Reaping the Benefits of Innovative IT: The Long and Winding Road”, IEEE Transactions on Engineering Management, vol. 48, no. 3, pp. 348-357, 2001.
A. P. Massey, Montoya, M., and Brown, S., “Reaping the Benefits of Innovative IT: The Long and Winding Road”, IEEE Transactions on Engineering Management, vol. 48, no. 3, pp. 348-357, 2001.
A. P. Massey, Montoya, M., and Holcom, K., “Reengineering the Customer Relationship: Leveraging Knowledge Assets at IBM”, Decision Support Systems, vol. 32, no. 2, pp. 155-170, 2001.
A. P. Massey, Montoya, M., and Holcom, K., “Reengineering the Customer Relationship: Leveraging Knowledge Assets at IBM”, Decision Support Systems, vol. 32, no. 2, pp. 155-170, 2001.
K. Mullet, “Support for History of Costume Classes in Which they are Located”, CSA Educators' Group annual meeting. Providence, RI, 2001.
J. McAlexander and Koenig, H., “University Experiences, the Student-College Relationship, and Alumni Support”, Journal of Marketing for Higher Education, vol. 10, no. 3, pp. 21-43, 2001.
2002
J. McAlexander, Schouten, J., and Koenig, H., “Building Brand Community”, Journal of Marketing, vol. 66, no. 1, pp. 38-54, 2002.
K. Mullet, ““Built for Two”, “PFD” and “Breakdown Swimsuit””, Florida State University Tyner Functional Design Exhibit. Tallahassee, FL, 2002.
J. Moulton, “"California Electricity Futures: The NYMEX Experience"”, Financial Management Association Annual Meeting. 2002.
C. S. Mishra, Koenig, H., and Gobeli, D., “Creating Brand Equity Through Strategic Investments”, Journal of Private Equity, vol. 5, no. 2, pp. 45-52, 2002.
P. Y. K. Chau, Cole, M., Massey, A. P., Montoya, M., and O'Keefe, R. M., “Cultural Differences in the Online Behavior of Consumers”, Communications of the ACM, vol. 45, no. 10, pp. 138-143, 2002.
P. Y. K. Chau, Cole, M., Massey, A. P., Montoya, M., and O'Keefe, R. M., “Cultural Differences in the Online Behavior of Consumers”, Communications of the ACM, vol. 45, no. 10, pp. 138-143, 2002.
S. A. Brown, Massey, A. P., Montoya, M., and Burkman, J. R., “Do I Really Have To? User Acceptance of Mandated Technology”, European Journal of Information Systems, vol. 11, no. 4, pp. 283-295, 2002.
S. A. Brown, Massey, A. P., Montoya, M., and Burkman, J. R., “Do I Really Have To? User Acceptance of Mandated Technology”, European Journal of Information Systems, vol. 11, no. 4, pp. 283-295, 2002.
D. Neubaum and Mitchell, M. S., “Ethics and Entrepreneurship: The effect of venture age and entrepreneurial orientation on ethical climates”, Frontiers of Entrepreneurship Research. 2002.
J. McAlexander and Schouten, J., “The Great Debate: Design Research vs. Marketing Research”, Conference of the Western District of Industrial Designers Society of America. Industrial Designers Society of America, 2002.
D. H. Henard, M. McFadyen, A., and Malkewitz, K., “The Impact of Dedicated NPD Resources on Firm Financial Performance”, presented at the 2002, 2002.
D. H. Henard, M. McFadyen, A., and Malkewitz, K., “The Impact of Dedicated NPD Resources on Firm Financial Performance”, presented at the 2002, 2002.
D. Henard, M. McFadyen, A., and Malkewitz, K., “The Impact of Dedicated NPD Resources on Firm Financial Performance”, Marketing Science Institute (MSI) Winter Conference. 2002.
D. Henard, M. McFadyen, A., and Malkewitz, K., “The Impact of Dedicated NPD Resources on Firm Financial Performance”, Marketing Science Institute (MSI) Winter Conference. 2002.
H. Koenig and McAlexander, J., “Intercustomer Relationships and Service Experiences: An Empirical Exploration”, American Marketing Association Winter Educator's Conference. Chicago, IL, 2002.
A. P. Massey, Montoya, M., and O'Driscoll, T. M., “Knowledge Management in Pursuit of Performance: Insigts from Nortel Networks”, MIS Quarterly, vol. 26, no. 3, pp. 269-290, 2002.
A. P. Massey, Montoya, M., and O'Driscoll, T. M., “Knowledge Management in Pursuit of Performance: Insigts from Nortel Networks”, MIS Quarterly, vol. 26, no. 3, pp. 269-290, 2002.

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