Introduction to Entrepreneurship
Explore different aspects of entrepreneurship and how entrepreneurs create and establish successful new ventures.
Classes Start Available Anytime
Course Overview
Having an entrepreneurial spirit and a great idea is an excellent starting point for embarking on the journey of starting your own business. However, to truly succeed, it is essential to have a solid understanding of the multifaceted nature of entrepreneurship. This comprehensive course delves into the various aspects of entrepreneurship, providing participants with the knowledge and insights needed to create and establish successful new ventures.
Throughout the course, participants will examine various aspects of entrepreneurship, including opportunity identification, product or service development, marketing strategies, operations management, and financial management. They will gain insights into effective business models, customer acquisition strategies, and the importance of building strong relationships with stakeholders, such as suppliers, partners, and customers.
Course Format
This self-paced course offers a dynamic and engaging learning experience, combining interactive elements such as games, flashcards, video content, real-world case studies, and curated readings. Participants have the flexibility to progress at their own pace, while interactive games and quizzes reinforce key concepts and track progress. Flashcards, expert-led videos, real-world case studies, and carefully curated readings deepen knowledge.
Price
$375Course Details
Units 0.5 CEUs / 5 PDUs
Location Online Courses
Course Type Self-Paced
What You’ll Learn
After successful completion of this course, you will be able to:
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Describe the key characteristics that contribute to the success of an entrepreneur.
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Outline the eight stages of the entrepreneurial process, including the discovery stage, market evaluation, and strategic planning.
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Discuss various ways to structure a new venture.
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Explain the operational and financial planning required for launching a new venture.
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Outline how entrepreneurs develop and employ a business plan and discuss the options available for funding a new venture.
Your Instructor
Project Manager, Finance and Administration at Oregon State University
Tze-Yiu Yong has over 25 years of professional experience as an engineer, manager and project manager in the areas of high tech, healthcare, machine learning and academia. He has managed projects in all functions of the organization including R&D, operations, IT and marketing, and he currently works as a project manager at Oregon State University. Here he drives programs related to student recruitment and retention, online learning, and student success analytics.
Passionate about raising the awareness of the necessity of project managers, he also currently serves as the Vice President of Marketing for a regional chapter of the Project Management Institute in Oregon where he calls home.