Strategic Plan

We are looking forward, anticipating the changes to academic and curricula co-curricular offerings needed to meet market demands and serve our students best. We're enhancing faculty support. Our career development services are being revamped for higher efficacy and honing workplace-ready skills, benefiting both undergraduate and graduate students. We're enriching student growth through extracurricular activities while also fortifying our Ecampus experience. Our eyes are set: distinctive, dynamic education that supports lifelong learning.

We support our faculty to conduct excellent research and pursue research excellence. As Oregon’s top research university and a leader in business research, we turn discovery into action; we create scholarly work that addresses industry challenges, and we bring sustainable prosperity to businesses and communities with research insights. We will attract, support and retain research-active faculty, boosting resources to aid their productivity and quest for groundbreaking insights.

We are a college, and we are a community. We're committed to providing innovative and transformative learning experiences that embody prosperity and propel every student toward success. We will welcome you; we will include you — because we are a place where every faculty member and staff can thrive. Diversity is a priority, and we are dedicated to creating an inclusive culture that inspires excellence.

We are a distinctive and leading brand; it is time to be recognized. We want to be recognized — by learners, academia and the business community — as the best business school in Oregon and beyond. And more importantly, we will also be the go-to thought partner for businesses and organizations across Oregon, the Pacific Northwest, the nation and the world.