TitleChico's Sizing
Publication TypeCases
Year of Publication2018
AuthorsMullet, K, Burns, LD
Date Decided2018
KeywordsDesign Program

The businessproblem associated with Chico’s development of a unique sizing system is speculative only and not based on publicly available and/or documented information from Chico’s. The authors do not intend to illustrate either effective or ineffective handling of a situation.

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