Centers & Strategic Initiatives

Explore the ways we’re forging innovative partnerships with Oregon businesses and communities.

Contributing to solutions

Be a part of ideas to actions

Our centers encompass the signature strategic initiatives of the College of Business and embody purpose-driven planning and action. Our faculty and leadership design centers to bring together key components – industry, community, faculty and students to advance our educational mission and work toward solutions that contribute to business and life success.

For our students, our centers and academies go beyond the academic experience of the majors and programs. They connect students to the Oregon business community and help transfer and translate what students learn in the classroom into real-world applications.

With focus areas in marketing, sales, family business, gender inclusiveness, and data and analytics we connect with industry leaders, build professional networks, and conduct research bringing innovative ideas to the forefront.

A College of Business student gives her pitch




Center for Advancing Diversity, Equity and Inclusion in Business

Not only is DEI a wise business strategy to remain relevant in today’s market; as responsible community members and leaders, it’s our ethical imperative to address and remedy historical inequities and promote workplace cultures that foster inclusion and belonging.

It takes all of us working together to advance meaningful change – which is why we are empowering students, alumni, business professionals and organizations with strategies, research and training to foster inclusiveness.

Learn More




A sheet with graphs

Center for Business Analytics

The center connects business organizations, professionals and faculty to exchange ideas on gaining competitive advantages from data. We educate with training programs to facilitate the expansion of big data expertise and the use of analytical methods to translate organizational data into business opportunities. Through industry-sponsored projects, the center also leverages the experience of faculty and students from different disciplines to create data-driven solutions to issues confronted by organizations.

Our focus is on applying analytics technology such as data/text mining, data visualization/exploration, predictive modeling and optimization — to identify opportunities and to provide solutions.

Learn More

The mix of family and business

Center for Family Enterprise

Oregon's economic strength requires an overall strategy to invest in its innovators and business people, and family businesses are a particular strength in our state. We see that the family-owned business has its own unique challenges, yet it must remain entrepreneurial and innovative in order to survive.

Since 1985, the College of Business has been been a prominent resource for family enterprises in the region and the advisors that support their success.

Learn More

Austin Family Business students
Group of Marketing students

Center for Marketing and Consumer Insights

Buoyed by faculty committed to excellence in market and consumer research and clients nationally who are looking to leverage their thought leadership, the center promotes full agency marketing services to clients. All while including its standout students in the work.

The Center for Marketing and Consumer Insights provides professional market research and consulting services in order to provide insight into markets, businesses, and today’s consumers.

Learn More

Center for Supply Chain Management

At the College of Business Center for Supply Chain Management, we're focused on what drives change and improvement in business, its many touchpoints, and the ways we can streamline and optimize for the benefit of businesses, communities and systems. As Oregon's leading hub for research and education about every issue that encompasses supply chain and logistics management, we're committed to finding cutting-edge solutions for industry and sharing our knowledge broadly.

Our areas of expertise include supply network analysis, system risks assessment, humanitarian relief and managing resilience, public procurement, industrial ecology, sustainability strategy, supply chain analytics and operations management including lean and quality management, international trade, supply chain financing, and forecasting and more.

Learn More