TitleIt's All Good: Corporate Social Responsibility Promotes Positive Responses to Service Failures among Value-Aligned Customers
Publication TypeJournal Articles
Year of Publication2015
AuthorsJoireman, J, Smith, D, Liu, R, Arthurs, J
JournalJournal of Public Policy & Marketing
Volume34
Issue1
Pagination32-49
Date Published2015
KeywordsDoctoral Program, MBA, Strategy & Entrepreneurship
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