Marketing

Ashok Kaliyamurthy

Assistant Professor
ashok.kaliyamurthy@oregonstate.edu

Austin Hall

Austin Hall 474

2751 SW Jefferson Way

2751 SW Jefferson Way
Corvallis, OR 97331
He/Him

Profile Field Tabs

At OSU
Affiliated with: 
College of Business
Research/Career Interests: 

Dr. Kaliyamurthy studies how people think about and use information technology. He is particularly interested in the challenges of digitization and the narratives around new technologies such as what gets called "AI". His research has been published in Marketing Theory and has been presented at the Association for Consumer Research, American Marketing Association and Consumer Culture Theory conferences. 

Prior to academia, Dr. Kaliyamurthy gained over a decade and a half of international corporate and non-profit experience in marketing, sales and technology roles at companies like Johnson and Johnson and Tekelec (now a part of Oracle). 

Courses Taught: 

Marketing Management

Digital Marketing

Beyond OSU
Education: 

Ph.D. University of Arizona

M.B.A Cornell University

B. Eng Bangalore University

Professional Affiliations: 

Association of Consumer Research

Consumer Culture Theory

Service: 

Reviewer for Journal of Consumer Research

Reviewer for Marketing Letters

Reviewer for ACR conference 2024

Reviewer for HICSS conference 2025 (The Hawaii International Conference on System Sciences (HICSS))

Personal Interests: 

During his time off, Dr. Kaliyamurthy enjoys watching documentaries and reading non-fiction books. He loves playing volleyball and is working on his bowling skills.

Biography

Dr. Kaliyamurthy studies how people think about and use information technology. He is particularly interested in the challenges of digitization and the narratives around new technologies such as what gets called "AI". His research has been published in Marketing Theory and has been presented at the Association for Consumer Research, American Marketing Association and Consumer Culture Theory conferences. 

Prior to academia, Dr. Kaliyamurthy gained over a decade and a half of international corporate and non-profit experience in marketing, sales and technology roles at companies like Johnson and Johnson and Tekelec (now a part of Oracle). 

My Publications

I currently have no publications listed within this site.