Design

Shichao Zhao

Assistant Professor of Design and Innovation Management


Austin Hall

Austin Hall 340

2751 SW Jefferson Way

2751 SW Jefferson Way
Corvallis, OR 97331
Curriculum Vitae: 
Credentials: 
Ph.D. Human Computer Interaction, Newcastle University, 2020
M.Eng. Interactive Media Design, Zhejiang University, 2014
B.A. Fine Art, Zhejiang University, 2011
FHEA, Fellow of Higher Education Academy, 2024
PGCert. Learning and Teaching in Higher Education, Loughborough University, 2024

Profile Field Tabs

At OSU
Affiliated with: 
College of Business
Research/Career Interests: 

Dr. Shichao Zhao is an Assistant Professor and the Programme Director of Design and Innovation Management in the College of Business at Oregon State University.


Dr. Zhao's research interests sit at the crossroads of HCI, ethnographic studies and heritage studies - especially in the studying and reflection of the design considerations that support cultural appreciation, enhance engagement, and increase the sharing of knowledge in a cross-cultural setting. Supported by the theoretical framework of RTD, Dr. Zhao draw on multiple design and research methods to investigate how technologies and design methodologies can be used in cross-cultural contexts. Furthermore, Dr. Zhao's approach is informed by ethnographic and ethnomethodological traditions supported by the theoretical framework of RtD. One of Dr. Zhao's recent works investigates how PAR, principally the integration of interactive technology with co-design activities, can be applied to support the producing and sharing of community-based immigrant heritage for British-Chinese citizens. Dr. Zhao also has a particular interest in interdisciplinary research methods and based on this Dr. Zhao designed a practical method of deconstructing cultural elements based on the HCI perspective to enhance the cross-cultural appreciation of Chinese Intangible Cultural Heritage. This method provides a specific foundational framework that assists cross-cultural audiences to better understand the significance of cultural heritage. 


From 2024, Dr. Zhao has been working on various projects including ‘Regenerate’ which is about improving research culture through re-thinking and regenerating research groupings and communities within the School of Design and Creative Arts, Loughborough Univerisity, and also acting as a co-investigator for the funded project (FEC £95,577) – Named after Nelson: Learning from places named after Nelson Mandela through graphic heritage (NaN).

Courses Taught: 

DSGN 341 Design Thinking and Process Innovation
DSGN 441 Service Design Innovation (formats taught: face-to-face & Ecampus)

Beyond OSU
Service: 

Associate Chair for ACM Designing Interactive Systems 2024 - Critical Computing and Design Theory subcommittee.
PhD Independent Reviewer, How National Culture Integrates with Contemporary Animation: Traditional Chinese Animation Design, Loughborough University, 2023.
Sub-chair for Theme Track (Systemic Citizens: Equity, Power, and Relational Autonomy) in Design Research Society (DRS) conference 2024.
Organisation Committee for Relating Systems Thinking and Design (RSD12) 2023, Loughborough: Synergy Between Sciences.
Associate Chair for ACM Designing Interactive Systems 2023 - Experiences, Artifacts, and Technology subcommittee.
Guest Editor for Sustainability (ISSN 2071-1050) for the Special Issue - Product Design Innovation and Consumer Psychology, 2022.
Conference Reviewer for The ACM CHI’23 Conference on Human Factors in Computing Systems (CHI), 2022.
Journal Reviewer for Applied Sciences (ISSN 2076-3417), 2022.
Journal Reviewer for Multimodal Technologies and Interaction (ISSN 2414-4088), 2022.
Journal Reviewer for The Design Journal (ISSN 1756-3062), 2022.
Conference Reviewer for International Association of Societies of Design Research (IASDR), 2021. 
Journal Reviewer for Heritage (ISSN 2571-9408), 2021.
Journal Reviewer for Sustainability (ISSN 2071-1050), 2021.
Conference Reviewer for The ACM CHI’20 Conference on Human Factors in Computing Systems (CHI), 2019.
Conference Reviewer for 13th International Conference on Human-Computer Interaction (INTERACT), 2019. 
Journal Reviewer for The Arts in Society Research Network (ISSN 2473-5809), 2019.

Biography

From 2019, Dr. Shichao Zhao undertook the role of Postdoctoral Researcher in Digital Archaeology and Heritage within the Department of Archaeology and Anthropology at Bournemouth University, Dr. Zhao contributed to exploring potential collaborative research opportunities and grants in different subjects and with multiple departments. After this, Dr. Zhao went on to undertake a Research Fellow position in Participatory Research Communication Design in the School of Design at the University of Leeds. Dr. Zhao utilised Participatory Action Research as the main method to explore the use of interactivity to reach out to different audiences and demonstrate how art-based projects tackle societal challenges through online exhibitions in a Horizon 2020 research project titled ‘Acting on the Margins: Arts as Social Sculpture (AMASS)’. Following on from this, Dr. Zhao was a Lecturer in Emerging Technologies and subject lead for the MDes Future Heritage Design programme at the Glasgow School of Art, which Dr. Zhao developed the curriculum for. Prior to joining OSU, Dr. Zhao was a Lecturer/Assistant Professor in UX Design, which includes being courses lead for Interactions & Experiences and Design for Heritage Futures in the School of Design and Creative Arts at Loughborough University.

My Publications

I currently have no publications listed within this site.