W. O'Grady and Akroyd, C.,
“Weeklies In, Budgets Out”,
Tenth Global Management Accounting Research Symposium (GMARS). Lancing, Michigan, 2013.
R. M. O'Keefe, Cole, M., Chau, P., Massey, A. P., Montoya, M., and Perry, M.,
“From the User Interface to the Customer Interface: Results from a Global Experiment”,
International Journal of Human-Computer Studies, vol. 53, no. 4, pp. 611-628, 2000.
K. J. Olson, Huffman, A. H., Leiva, P. I., and Howes, S.,
“Acculturation and individualism as predictors of work-family conflict in a diverse workforce”,
Human Resource Management (US), vol. 52, pp. 741-769, 2013.
T. - H. Ong, Chen, H., Sung, W. K., and Zhu, B.,
“NewsMap: A Knowledge Map for Online News”,
Decision Support Systems, vol. 39, no. 4, pp. 583-597, 2005.
U. Orth, Malkewitz, K., and Bee, C.,
“Gender and Personality Drivers of Consumer Mixed Emotional Responses to Advertising”,
Journal of Current Issues and Research in Advertising, vol. 32, no. 1, pp. 69-80, 2010.
U. Orth, Malkewitz, K., and Bee, C.,
“Gender and Personality Drivers of Consumer Mixed Emotional Responses to Advertising”,
Journal of Current Issues and Research in Advertising, vol. 32, no. 1, pp. 69-80, 2010.
U. Orth,
“Psychographic Segmentation of Visitors to Southern Moravia.”,
International Conference Region - Services - Travel Industry. Ostrava/ Czech Republic, 2001.
U. Orth,
“The communicators’ role in promoting organically grown products”,
Presentation to Kassel University, Dept. of Agriculture, International Development and Organic Production. Witzenhausen/Germany, 2001.