TitleShifters: Corporate Investing And Disruptive Change
Publication TypeBooks
Year of Publication2016
AuthorsVan Order, M
Number of Pages100
CityCorvallis, Oregon
KeywordsMarketing, MBA
Abstract

Corporations have a unique exposure profile to disruptive change. Shifters, provides a lens for evaluating that exposure by providing guidance, and methods to lead shifts instead of reacting to them.

URLwww.co-innovators.com
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