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Public Opinion Quarterly, vol. 58, no. 1, pp. 68-76, 1994.
B. R. James, Lusch, R. F., and Koenig, H.,
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International Journal of Physical Distribution and Materials Management, vol. 14, no. 3, pp. 19-36, 1984.
C. S. Mishra, Koenig, H., and Gobeli, D.,
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J. McAlexander and Koenig, H.,
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J. McAlexander, Schouten, J., and Koenig, H.,
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J. McAlexander, Koenig, H., and Schouten, J. W.,
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D. J. Brown and Koenig, H.,
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Journal of Education for Business, vol. 68, no. 6, pp. 325-329, 1993.
J. McAlexander, Koenig, H., and DuFault, B.,
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